There is no way you will have missed the furor a few years ago about the advertising which introduced the phrase "beach body ready" into the general parlance of the country. The ad, which has been described as both wildly offensive as well as a work of PR genius, basically shows a woman who is... Continue Reading →
Gym Might Fix It
Last week someone I know locally shared a little gem on Facebook: “This area is full of really fit people who have broken hearts.” She works out a lot, you see, and has noticed a common theme amongst those she shares sweat-space with. I’ll admit, I’m only halfway towards joining that particular crowd. For the... Continue Reading →